{"id":156020,"date":"2026-10-29T15:42:25","date_gmt":"2026-10-29T21:42:25","guid":{"rendered":"https:\/\/diariodigitalmx.com\/?p=156020"},"modified":"2026-10-29T15:43:43","modified_gmt":"2026-10-29T21:43:43","slug":"presentan-edicion-especial-de-tag-inspirada-en-nuevo-leon","status":"publish","type":"post","link":"https:\/\/diariodigitalmx.com\/index.php\/2026\/10\/29\/presentan-edicion-especial-de-tag-inspirada-en-nuevo-leon\/","title":{"rendered":"Presentan edici\u00f3n especial de TAG, inspirada en Nuevo Le\u00f3n"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/diariodigitalmx.com\/wp-content\/uploads\/2026\/10\/755198-1024x768.jpg\" alt=\"\" class=\"wp-image-156023\" srcset=\"https:\/\/diariodigitalmx.com\/wp-content\/uploads\/2026\/10\/755198-1024x768-1.jpg 1024w, https:\/\/diariodigitalmx.com\/wp-content\/uploads\/2026\/10\/755198-300x225.jpg 300w, https:\/\/diariodigitalmx.com\/wp-content\/uploads\/2026\/10\/755198-768x576.jpg 768w, https:\/\/diariodigitalmx.com\/wp-content\/uploads\/2026\/10\/755198-1536x1152.jpg 1536w, https:\/\/diariodigitalmx.com\/wp-content\/uploads\/2026\/10\/755198.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">OXXO, PASE y REANL buscan conectar la identidad con una soluci\u00f3n de telepeaje, con esta edici\u00f3n especial.<br>La colaboraci\u00f3n suma la tecnolog\u00eda de PASE y la cercan\u00eda de Oxxo para facilitar el acceso a telepeaje entre los automovilistas.<br>REANL anunci\u00f3 acciones de difusi\u00f3n en autopistas y casetas para ampliar la visibilidad de esta iniciativa entre los automovilistas del estado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con el objetivo de impulsar la adopci\u00f3n del telepeaje y alcanzar la colocaci\u00f3n de 10 mil dispositivos, OXXO y PASE presentaron una edici\u00f3n especial de TAG inspirada en la identidad de Nuevo Le\u00f3n, misma que se suma a los esfuerzos de promover alternativas de pago electr\u00f3nico en las castas, en un contexto de transici\u00f3n hacia esquemas que reduzcan el uso de efectivo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con la presencia de representantes de la Red Estatal de Autopistas de Nuevo Le\u00f3n (REANL) se realiz\u00f3 el lanzamiento en una tienda Oxxo, a la vez que anunciaron su apoyo la iniciativa mediante acciones de difusi\u00f3n en las autopistas y casetas, as\u00ed como espacios de comunicaci\u00f3n para ampliar su alcance entre los automovilistas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PASE aporta la tecnolog\u00eda que permite realizar el pago de casetas mediante TAG, mientras que Oxxo pone a su disposici\u00f3n su red de tiendas para facilitar la adquisici\u00f3n y recarga, en una colaboraci\u00f3n que integra las capacidades de ambas empresas para ofrecer a los automovilistas una alternativa que puedan gestionar desde un punto cercano y accesible, como parte de los servicios disponibles de esta tienda de conveniencia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La participaci\u00f3n de RENEAL se enmarca en los esfuerzos por fomentar el uso de medios de pago electr\u00f3nicos en las autopistas del estado, como parte de la transici\u00f3n hacia esquemas que permitan reducir el uso de efectivo en las casetas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201dEn PASE, estamos convencidos de que la suma de esfuerzos es necesaria en esta transici\u00f3n hacia la digitalizaci\u00f3n de servicios de movilidad, Crear en conjunto esta edici\u00f3n especial junto a Oxxo es una pieza clave en nuestros esfuerzos por agilizar la experiencia de quienes cada d\u00eda recorren las carreteras del pa\u00eds\u201d expres\u00f3 Alexis Res\u00e9ndiz, Director General de PASE, la empresa de telepeaje y movilidad l\u00edder en M\u00e9xico.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cCuando el TAG se utiliza correctamente, el paso por nuestras casetas se vuelve mas \u00e1gil: se reducen los tiempos de cruce y mejora el flujo vehicular en beneficio de todos. Por ello, invitamos a los usuarios y a la ciudadan\u00eda a informarse sobre el uso adecuado de su tag\u201d, se\u00f1al\u00f3 Alejandro Robles, Director de Operaciones de la Red Estatal de Autopistas de Nuevo Le\u00f3n<br>Por su parte Marcela Rinc\u00f3n, Gerente de pagos comerciales de Oxxo M\u00e9xico, destac\u00f3 que \u201cCreemos en El valor de colaborar con empresas que complementan nuestra oferta y nos permiten explorar nuevas formas de atender las necesidades de nuestros clientes. Este proyecto con PASE es un ejemplo de como podemos sumar experiencia y capacidades para generar valor, en el d\u00eda a d\u00eda de las personas\u201d puntualiz\u00f3.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con esta iniciativa, ambas compa\u00f1\u00edas buscan cercar soluciones pr\u00e1cticas a los automovilistas y contribuir a una experiencia de movilidad mas sencilla.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>OXXO, PASE y REANL buscan conectar la identidad con una soluci\u00f3n de telepeaje, con esta&#8230;<\/p>\n","protected":false},"author":1,"featured_media":156022,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-156020","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Presentan edici\u00f3n especial de TAG, inspirada en Nuevo Le\u00f3n - 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